Challenge

Design a minimal display that highlights Tubbs' woman-specific snowshoe. The display should work in both slatwall and countertop environments. Woman-specific imagery should be used to reinforce the uniqueness of the product. Although the display is for the women's snowshoe, it should work for other snowshoes in the future. The display should occupy minimal area, both on the wall or on a countertop and has to be lightweight and easy to ship.

Tubbs Snowshoe Display

Specialty shops use this POP either on the countertop/floor to feature this women's specific snowshoe, or on slatwall in the snowshoe department. We created a display that works in either situation, allowing for the highest visibility of the product. The creative design is both eye-catching and functional, putting the product at a perfect angle to the customer.