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Worx Protective Eyewear Display

Challenge

Produce a display for the WORX brand of safety glasses. The display must accommodate up to 5 pair of glasses. The display must also be representative of the environment in which the eyewear will be used, so as not to be confused with "fashion" or corrective eyewear.

Worx Protective Eyewear Display

The displays were introduced into hardware and construction material retail channels. The materials used in these displays effectively convey their use (and context) to consumers. Each shelf can swivel around the rod, so the arrangement of all 5 shelves can be varied based on the display's retail environment and footprint. The integrated side mirror provides valuable customer interactivity.